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Text Ad Exchanges and Using Them in Your Online Advertising Portfolio

Author: Guest Total views: 22 Word Count: 418

The free text ad exchange explosion lately has exposed the effectiveness of this free traffic medium. Also attracting a lot of online income seekers is the participation residual and referral commission these sites offer.

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The free text ad exchange phenomenon has really taken off in recent times, due to widespread worth of mouth from the "gurus" of the free traffic niche regarding their relative effectiveness compared to PPC (pay per click) mediums. Theses free to join sites provides their members with many forms of advertising, up to 27 different types on some of them. Basically, its a case of reading ads sent to you that you are interested in to earn points, which you can exchange for your own advertising.

The most effective form of advertising on these sites has become apparent to me from three months of rigorous testing and comparison of the free text ad exchanges that I am a member of. By using on-site tools at each site, I am able to see click-through rates on all the advertising I have put into action. I use primarily 460x60 and 125x125 banners and solo ad functions. I receive better overall click-through rates using free text ad exchanges compared to splash pages, which you would use on a standard traffic exchange. I have recorded a 23.4% improvement of conversion, which to an internet marketer, is where the money is (other than in the list).

These free to join text ad exchanges also have a referral system in place, which allows members to promote the site and invite others to use the site. By gaining referrals, a member receives points and in cases of a paid upgrade, a commission. Percentages of the commission vary from site to site, and also depend on your membership level. Many of these sites also include a down-line builder system, which shows any referrals you bring in your other online ventures or programs you are involved in. This free tool can be very effective, and I have obtained 7 referrals in my main online program from down-line builders in these programs.

To summarize, free text ad exchanges are a vital component in any budget marketers arsenal. While traffic volume compared to a standard "surf for traffic" exchange is noticeably lower, the quality of the traffic is much higher, because the traffic would of click your ad by its title, or good ad copy on your part.

Thanks for reading. I look forward to bringing you more articles related to internet marketing.

Article Source: Websites Melbourne

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