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High Traffic Web Sites 101 - Lesson 6 - Avoid Getting Website Banned by Google

Author: Guest Total views: 19 Word Count: 402

Google tends to not rank new domains. In an effort to prevent spammers from generating new websites, Google has implemented filters for new websites, which means that it can be a challenge for a new website to rank in Google's organic search results until they are deemed trustworthy.

Good or bad search engines optimization techniques can impact whether a website is destined for the sandbox. The key is finding a balance and allowing optimization to appear natural to the search engines. Optimization should be a tool to assist search engines in ranking a specific webpage. It is not intended to manipulate search engines. There are many onpage and offpage ranking factors that can cause Google to ban your website.

Onpage factors

1. Don't hide text Search engines figured out the hidden text trick along time ago. It will not help your page rank, but might result in a penalty


2. Avoid Keyword stuffing Avoid stuffing your targeted keyword in your title, meta tags, and pages this will result in a penalty also. Search engines are looking for good quality content on web pages not spammy content.


3. Avoid duplicate content. Write your own content, do not copy and paste other peoples content into your site. Just like i said the search engines are looking for natural good quality content not spammy content.

Offpage factors

1. Domain age one of the easiest and well known ways to avoid the sandbox is to buy an aged domain. Google will let new web sites by sometimes if the domain has some age to it. But don't always depend on it.


2. speed and number of links that a site acquires is a significant factor. if a new site shows up and suddenly has 10,000 back links in a few days or even hours than Google will probably put it in the sand box. Try to build good quality links at a steady pace. To make it appear natural to the search engines.


3. trustworthiness of the links find good quality directories and web sites to get links from.


4. Link relevancy search engines love links that are relevant to the site that is linking to you.


5. Anchor text variety change up the anchor text to your links or it will not appear natural to the search engines. Use your targeted keywords, longtail version of the targeted keyword, plus use your domain every now and then.

Article Source: Websites Melbourne

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