Websites Melbourne » Web-design-and-development » Poor Website Navigation is the Number One Complaint From Users

---

Poor Website Navigation is the Number One Complaint From Users

Author: Guest Total views: 23 Word Count: 425

Poor navigation will cause many users to leave a site within the first 30 seconds. Having a clear and well structured navigation is vital. You also need to ensure your navigation caters for different types of users, giving them options throughout the site.

sex toys | clitoral vibrators | lubes

Customers who are not able to quickly find what they want, will quickly leave a website and go to the next; even if you have just what they need. Navigation needs to provide multiple methods to find information to cater for the preferences of different customers. Think of a website like a department store and imagine your customer looking around for what interests them. Make sure that you follow these principles.

1) Stores have clearly designated departments and usually have related items located together for convenience - a website needs a sensible and clear page structure. You don't expect to find socks in the hardware department!

2) A store guide at the front of the store which details the main departments on each floor is always handy - so make sure your website navigation is easy to find and follows a logical structure.

3) Signs and attractive stands attract people to certain areas of the store - a website should use shape, colour and other styling to attract people to certain parts of the website. A title like Web Design in Kingston can be made to stand out like this by simple use of colour.

4) Large department stores often have a customer service advisor on hand to answer the question 'Where can I find...?' - large websites should have a search box to allow the user to quickly find what they want.

When people get to a department, it helps if there is a large sign telling them where they are. It's the same with a website. A clear introductory title like web design in Kingston clearly tells people they are in the right place. Websites also have the facility to allow people to do this through links on pages to related information elsewhere on the site. An article on 'web design in Kingston' may allow you to find related information with a single click! It's not easy to quickly jump from one department to another in John Lewis in Kingston although escalators help.

Working with local businesses means I have seen some pretty poor web design in Kingston. Clearly thinking through how your customers will move through your site to ensure they end up where you want them to be, is critical if you are to convert visitors to customers.

Article Source: Websites Melbourne

About the Author

---

Rating: Not yet rated

--Choose-- 0 1 2 3 4 5

Comments No comments posted.

Add Comment

You do not have permission to comment. If you log in, you may be able to comment.


Copy and Paste Article Code.

Remember: The article body, title, author bio and links may not be changed or removed. By publishing this article, you agree to all the terms in our Terms of Service.

More articles in this Category

1: Customized Logo Design Services
2: Introduction to CSS Website Design
3: Top 5 Questions to Look For When Deciding the Web Design Company!
4: How to Make Dreamweaver Work For Your Website
5: Important Skills Required For Becoming a Successful Web Designer